This is not a technical question on using Sendy, but rather a question for all the community about how you go about organising lists...
I'm thinking about this at the moment because I'm moving from MailChimp who have indoctrinated me into thinking in one segmented list, rather than lots of different lists. Sendy seems to work on lots of different lists.
So how do you decide what lists to create and what to call them! This depends on your reasons for setting up an emailing list in the first place.
Here are the uses I have in mind:
- a drip campaign as part of the process of converting prospects into clients
- an email course of instruction (using auto responders, a drip campaign)
- newsletter to remind people you exist, ask for feedback, make new offers...
What are your uses and how do you think about them before you set them up?